Hybrid Tradeshows: the Definition and Benefits of Digital Formats – Report

£680.00 Excl. VAT

Pages: 59 Pages
Format: PDF
Author: MBB-Consulting Group


This report provides you with:

  • A definition of a hybrid event
  • A framework to build hybrid strategies
  • Examples of how tradeshow websites can be rated in terms of hybrid KPIs
  • An overview and insights of possible digital formats
  • Pros and cons of digital formats in a hybrid strategy
  • Supplier overview and tools to establish a hybrid strategy