Managing Director & Founder of Events Intelligence
Mark Parsons runs Events Intelligence, a little big data business which uses machine learning to understand similarities between companies and find new exhibitors at scale. For the last five years he has supported the strategy and deal teams at major organisers using data-led origination tactics. He has also worked with organisers to drive data-led thinking through structured workshops and training specifically focused on the fields of data science and M&A origination. He is a Chartered Accountant, holds an Executive MBA from London Business School, an MSc in Data Science from NYU Stern, and is presently studying for an MST in Entrepreneurship at Cambridge University. He lives in Warsaw.